Commercial car wrapping

Commercial car wrapping allows you to apply a vinyl film wrap to trucks, trailers, cars, vans and utility vehicles as a type of portable advertising. Whether the vehicle is on the highway or stopped on a side road, potential clients will see your message or organization logo.  Commercial car wrapping is a simple and successful method of promotion that will deliver your message to your target market. Commercial car wrapping can be thought of as a type of visual viral marketing.  Using a car wrap on your vehicle is an excellent way of getting your message across. Because it is easily changeable, if your custom wrap message is not getting the results you expected, you can switch to a new wrap and no lasting damage will be done to your vehicle.

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Car Wrap

A premium commercial car wrap that adds dazzling graphics, sparkling colours and fantastic special effects to a vehicle will attract the attention of your potential customers. A commercial car wrap is an investment that can yield results for years and that is good news for your business. Our professional installers will make sure that your commercial car wrap will look amazing, with high-quality workmanship that will endure the harshest of weather conditions. A high-quality car wrap emulates a unique custom paint job without causing any damage to the paintwork underneath the wrap.

If you need to increase your promotional efforts but your budget does not allow TV or web advertisements, a business vehicle wrap can offer you an excellent rate of return (ROI). A single vehicle wrap produces up to 70,000 impressions daily. An investment in commercial car wrapping is are more financially prudent than purchasing print promotions, radio adverts or running TV adverts. An average commercial vehicle wrap of $2,500 will cost $42 per month over a 5 year period.  In comparison, you could spend $50 per month on traditional advertising methods that will have far less reach. Vehicle advertising using commercial wraps can superbly increase your brand awareness in Canadian markets. If you drive your wrapped vehicle in an area where billboard adverts cost $10,000 per month, then you will achieve fantastic, cost-effective advertising.

A customized commercial car wrap is an amazing addition to your promotional toolkit and a striking mobile advertisement for your company. Changing the look of a commercial car has never been easier or more cost-effective for your business. Repainting a vehicle can lower the vehicle’s value. By using a commercial car wrap instead, you can change the look and colour of your car as many times as you like without affecting its value. If you want to change your company’s brand image or the message you wish to portray, then a commercial car wrap is the perfect solution. Your entire fleet of commercial cars, trucks and trailers can be changed as many times as you like.

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Tips to Make Your Commercial Car Wrap Last

Commercial car wraps are a fast and effective way to make a lasting impression for your business whatever its size. To make your vehicle’s impression last as long as possible, provide proper care and maintenance to your car’s wrap. Your custom vehicle wrap can last anywhere from 5 to 7 years with proper maintenance. Taking good care of your wrap will maximize its useful lifetime. If you are looking for car wraps in Richmond, our professional team can install your wrap and instruct you on how to maintain it properly.

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Care and Maintenance of Your Vinyl Vehicle Wrap

To take care of your wrapped vehicle, clean the exterior regularly. Just like with a painted finish, dirt left on the vehicle will degrade the coating over time so regular cleaning is essential. Inspect your vehicle frequently for particularly damaging grime such as bird droppings or tree sap. 3M advises that you protect your vehicle’s wrap by storing it indoors or under cover to avoid sun and other environmental damage. As the saying goes, “An ounce of prevention is worth a pound of cure.”

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Avoid Harsh Chemicals

Some cleansers contain ingredients that can damage your commercial vehicle wrap’s finish. Don’t use cleansers containing harsh chemicals on your wrap and always rinse your vehicle with lots of water after washing. In particular, don’t expose your car’s wrap to cleansers that are oil based or contain acetones, citrus, thinners, M.E.K., or toluene. Never use brushes or cleansers containing abrasives on your car’s vinyl wrap. Avery Dennison’s Graphics Solutions further recommends that you always spot check any cleanser in an inconspicuous spot before using it on your entire vehicle.

Waxes too can contain harmful ingredients that can cause damage or stains.  Avoid petroleum based waxes, waxes with abrasives, or colored waxes.

Apply a Gentle Touch

You may wash your vehicle using a touch less car wash, by hand, or with a power washer. However, if you do use a power washer you should keep the power and temperature settings low. This article at Sign Digital Graphics offers some great tips for power washing truck fleets. Whatever method of washing you use, care should be taken not to snag the edges or angles of your vehicle’s wrap. Any peeling, snag, or tear should be repaired right away. Otherwise, the force of wind pressure will rip the tear even further the next time you drive your vehicle.

Matte and Textured Vehicle Wrap Care

If your vehicle’s commercial wrap is textured or has a matte finish, follow the manufacturer’s instructions for cleaning. Waxes may adhere to a matte or textured finish unevenly and alter its appearance. For a textured wrap, you need to not only avoid waxes and polishes but also cleaning agents that include these ingredients as an additive. Scratches and swirls on a matte finish are difficult to repair or remove, so always use premium microfiber cloths. When selecting a detergent or finishing product, use one made by 3M or other manufacturers designed specifically for the care of matte finishes.

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If your vehicle is already wrapped, or you are thinking of joining the trend, these tips will help you get the most from your investment. We look forward to helping you too!